DealSquare launches local mobile savings app powered by DealMatch™ personalization technology
A new version of our iPhone app will help you make sense of the noisy daily deal market. The redesigned app streamlines the way you discover, manage and redeem vouchers and coupons. Our DealMatch personalization engine scans thousands of deals to find the ones that match your location, preferences, and even time of day.
DealMatch allows the app to target offers with an unprecedented degree of accuracy. Precision targeting of deals saves time for the and yields up to 4 times the click through rate compared with the industry standard.
“We’re helping consumers by automating the search for the best local deals.” said DealSquare CEO Eitan Cohen. “Consumers are tired of receiving dozens of daily offers in their inboxes that are mostly irrelevant to their lifestyle and purchasing patterns. Our DealMatch personalization technology searches thousands of deals a day and matches the best local deals to your interests and preferences. When you find an interesting deal our DealDex rating system shows you how good of a deal it is compared to similar deals in your area and the merchant’s ratings. Consumers spend less time searching for what they want and more time saving money and discovering new businesses.”
The app makes it easy to shop with confidence with a unique rating system called DealDex. DealDex is the first deal ratingsystem that compares similar deals in the same city to determine how good a deal is. The index shows if a deal is below, at or above average based on price, discount and merchant ratings. This information allows consumers to buy with confidence knowing how their deal stacks up against similar offers in their area.
Consumers use the app to manage the entire deal lifecycle from browsing to purchasing to redemption. The app keeps all of their purchased deals in one place, regardless of the source of the deal. Users can set reminders about deal expiration dates, set local deal alerts and redeem deals right from their phone. If the user is unable to use a deal before it expires they sell it in the DealSquare Marketplace with a single click.
As the number of businesses and consumers taking part in the local savings economy continues to grow, DealSquare will become an increasingly important tool for quickly discovering the best local deals from hundreds of sources nationwide.
Have you ever purchased a daily deal only to experience buyer’s remorse? Dealsquare has a solution for that – the DealSquare Marketplace. If you have a DealSquare account you can post deals for sale in the Marketplace for another DealSquare member to purchase. You can post it from the DealSquare app or our website.
Posting a deal starts with your Deal wallet. Every deal you’ve purchased on DealSquare is automatically added to your wallet along with all deals purchased from accounts you’ve connected to DealSquare (Groupon, LivingSocial, Travelzoo, etc.). If you want to sell a deal you purchased from an account that is not connected to DealSquare, you can Import the deal to your wallet, then post it for sale. Once posted, the deal appears in the search results for other DealSquare members who are most likely to purchase your deal.
When you post a deal for sale, you set the asking price and the posting is free. If your deal is sold, DealSquare assesses a 10% transaction fee and a $1 processing fee to cover the cost of operating the Marketplace. Your deal will remain in the Marketplace until it is sold or when the voucher expires. If you want to change the price you are asking for the deal, then cancel it and repost with a new price. When your deal is sold, DealSquare will transfer the amount due you to your PayPal account.
You’ll never let a deal go to waste again when you sell it in the DealSquare marketplace.
There are so many daily deals that finding the right one for you can be like finding a needle in a haystack. How can you sort through offers from hundreds of sources with thousands of deals? It takes too much time to find the kinds of deals you want and that’s frustrating. Cutting through the clutter of daily deals is DealSquare’s goal.
Many deal sites boast about their ability to personalize the selection of deals they show you but how well does that really work? Some sites filter deals based on your stated preferences and call it “personalization.” That’s just filtering deals by preferences, it isn’t true personalization. DealSquare’s approach to personalization is called DealMatchtm.
Our DealMatch technology is the matchmaker that finds the deals you are most likely to want. It’s designed to serve the right deal to the right person at the right place and the right time. DealMatch that takes into account your preferences, clickstream data and time of day to determine what deals DealSquare finds for you. The combination of explicit and implicit cues allows DealMatch to find those deals you’ll love and are most likely to buy.
At DealSquare we’re committed to helping you manage the lifecycle of your digital savings. From discovering great deals quickly to organizing and managing the deals you’ve purchased to selling the deals you no longer want, DealSquare is an essential tool for anyone who wants to save time and money – especially money.
It’s easy to get hooked on online discounts, coupons or deals. The first few times, there’s the excitement of trying something new and the satisfaction of knowing you saved a few bucks too. But after a while it isn’t so easy to track all the vouchers you’ve purchased from Groupon, Living Social, Google Offers, Gilt, and so on. Inevitably, you’ll forget an expiration date and miss out.
One way you can stay on top of things is to use DealSquare to organize all the deals you’ve purchased. When your deals are in your Deal Dashboard you’ll be reminded of soon to expire vouchers. You won’t miss out on a deal again.
When you use our app to buy deals your voucher is automatically added to your Dashboard. If you purchased a deal with your account on another service, you can import your deal to the Dashboard from the app or the website. Here’s how to import from the website.
Importing from another service
Let’s say you bought a Groupon. To import it to the Dashboard, you’ll have to log in to DealSquare. If you haven’t set up your account yet now’s a good time to do it. Click or tap Sign Up on the Home page, then sign in with Facebook or fill in the fields and click Sign Up.
You can import deals from your smartphone app or our website. To import a deal from www.dealsquare.com,
- Click Sign In
- Click Organize
This page is where you create connections between your daily deal accounts and DealSquare. Once connected, the deals you purchase will appear in your Dashboard automatically.
- Select a service from the pull down menu
- Enter your account name and password
- Click Add
Your account will be added to the list of My Deal Providers and your purchased deals will be added to your Deal Dashboard. If the service you purchased from is not listed, you’ll have to add your deal manually on the right side of the page.
Getting to your Deal Dashboard
To see your Deal Dashboard,
- Choose MyDeals from the pull down menu to the right of your name.
Once your deals are imported you can edit the notification settings or post your voucher for sale in our marketplace. But that’s a story for another blog post.
Have you ever wondered how come that there are so many Groupon Now! deals in NYC, Chicago, LA,etc.?
Well, an analysis of the merchants involved with these deals reveals that most merchants publish the same deal every day.
Over the last 4 months 7000 merchants published over 200,000 Now! Deals.
No wonder Groupon is moving from Now Deals into “Local Marketplace” Always On Deals.
DealSquare was recently named one of the “Ones to Watch” at the recent OnMobile 2012 conference. The conference tackled the topic of mobile social apps with a panel that included Eitan Cohen, the founder and CEO of DealSquare. The panel’s moderator, Rick Tu of Silicon Valley Bank, kicked off the panel by asking “What’s new?” The panel responded with their hard earned insights.
The consensus was that the pace of change is accelerating. We’ll see more traditional businesses and websites disrupted as more connected mobile devices are sold. For example, Kevin Pomplun of Skygrid said “Using traditional carrier is going to go away” as traditional telecommunications networks are being distrupted by apps like Skype. Others pointed out that the hospitality industry is being disrupted by Air BnB and taxi dispatchers are being replaced by taxi apps.
Mobile apps are different than websites. Apps are more focused and more personal to the user. “Relevance is the key” said Eitan Cohen, DealSquare’s CEO. “The potential for personalization to match content to each user leads you to discover the local things you care about is the place where the next platform will be built. Put online context in the offline world.”
Henry Vogel, CEO Raved agreed. “The relevance or lack thereof is really an issue. As it pervades personal communications, inboxes become spam filters for daily deal sites. Weeding through the junk is awful. If you can help them find the gems, then it’s a high value opportunity.”
At the end of the day, scaling up the number of users is the key to survival. The best way to do that is to build a great app with a fantastic user experience.
Some think that merchants and consumers are suffering deal fatigue. With over 40,000 new deals every month there are too many for consumers to search. Merchants are still learning how to use smart deals in a way that brings in new business that turns into repeat business. Jason Falls in Social Media Explorer cites a new study by Edison Research and Arbitron that suggests deal fatigue isn’t something to worry about. Their survey showed some trends that indicate otherwise.
- 15% of Americans have used a daily deal service.
- 62 percent of daily deals users are using them as frequently or more frequently than when they started.
- 53 percent of users say they tried a business or service for the first time because of the deal. Some 23 percent of users say they continued to visit the business after the initial trial.
The stats show that there’s plenty of room for growth and consumers that use daily deals use them frequently. Jason sums it up by saying “the net here is that while adoption seems low to me, there’s no reason to think the daily deals are dwindling, becoming old hat or not effective for businesses to consider.” The bottom line is that daily deals are here to stay.
But finding the right deal among 40,000 is like finding a needle in a haystack. That’s where DealSquare comes in. When you use our app you’ll see local deals selected from hundreds of sources by our DealMatch algorithm. As you use DealSquare it learns more about the deals you like and personalizes your deal browsing. Over time you’ll see more of the deals you love and fewer of those you’d never buy.
You can find DealMatch for iPhone at the App Store or in the Android Market. Sign up for DealSquare today and and start enjoying deal discovery again.
DealSquare’s mission is to make your life easier by finding daily deals near where you live for the things you love. DealSquare personalizes your daily deal experience by showing you deals that are local and relevant to you.
Download the FREE App from the App Store or Android Market and let DealSquare sort through thousands of daily deals deals and bring you the local ones that you want. Our DealMatch algorithm makes DealSquare better each time you buy a deal. You can focus on finding those things you’re into and skip all the other noise.
Once you buy a deal, use DealSquare to store, organize and remind you about deals you’ve purchased. No more missed expiration dates. You can buy deals in our Marketplace or sell those that you won’t use, too. Either way, you’ll save time and money with DealSquare. It makes your smartphone smarter.